Topshop first launched in 1964. With a different, affordable approach to the fashion world, Topshop became a leading high street store who's designs and clothing have never been known before on the high street.
The brand began in the underground of a department store in the North of England called Peter Robinson. After a year or so, this store allocated Topshop a space in the basement of its London branch at Oxford Circus. Right In the middle of one of the city's most famous shopping streets. Less than a decade later, Topshop became a stand-alone retailer. In 1994 the brand took over the entire 90,000 square ft space, and the iconic Topshop flagship was born. Still to this day it's the worlds largest fashion store on the high street attracting over 200,000 style shoppers every week.
Topshop has sponsored the globally recognised New generation scheme ( a scheme that showcases new talent and designers) since 2002. Which has bolstered the careers of fashion heavy weights such as Alexander McQueen and Matthew Williamson. As well as emerging talents like Christopher Kane, Danielle Scutt and Marios Schwab.
In September 2005 Topshop became the first high street retailer to show on the schedule during London Fashion week when it presented its own acclaimed in-house design collection 'Unique' created in 2001.
I am now going to continue on to research this brand 'Topshop Unique'.
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